Legal Case Study

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Law Offices of Richard C. McConathy's Remarkable Digital Success in 2021-2023

Demographic: Tarrant County, Texas

Richard C McConathy Tarrant County Top 100 Rankings Overview

Organic Analysis Overview


Law offices of Richard C McConathy, represented by, initiated a strategic digital marketing campaign to enhance its online presence and establish a strong foothold in Tarrant County, TX. The comprehensive approach involved various strategies, including web page indexing, social media engagement, content optimization, and consistent content updates. The analytics for the past two years reveal a substantial increase in organic traffic, firmly positioning the Law offices of Richard C McConathy as a key player in the competitive legal market.



The primary goal was to solidify the Law offices of Richard C McConathy’s position in Tarrant County, TX, by increasing online visibility and attracting a larger audience in comparison to top competitors.


Key Achievements:


  1. Top-Ranking Visibility:
  • Tarrant DWI Lawyer is receiving a significant 51.36% of overall traffic in Tarrant County, TX, securing an impressive #1 rank in comparison to the top 20 competitors.
  1. Traffic and Engagement Metrics:
  • Organic Traffic: Witnessed a remarkable 105.60% increase in sessions, growing from 12,508 to an impressive 25,716 in the last year.
  • Users: Experienced a substantial 116.86% increase, reaching 24,026 from 11,079.
  • Page Views: Achieved a significant 96.81% surge, totaling 30,087 in 2022-2023 from 15,287 in the previous year 2021-2022.
  1. Clicks and Impressions:
  • Total Clicks: Achieved an extraordinary 687.41% increase, rising from 1,692 in 2021-2022 to an impressive 13,323 in the last year.
  • Total Impressions: Demonstrated a substantial 517.98% increase, reaching 2,197,188  in 2022-2023 compared to 355,545 in the previous year.
  1. Maps and Search Impressions:
  • Impressions of Desktop Maps experienced an extraordinary 1286% increase, reaching 4,824 from 348.
  • Mobile Maps witnessed an astonishing 5419% increase, totaling 55,798 from 1,011.
  • Impressions of Desktop Search grew by 157%, reaching 2,036 from 791.
  • Mobile Search Impressions increased by 185%, reaching 3,423 from 1,197.

Strategic Elements:

  •  Web Page Indexing: Ensured effective crawling and indexing of web pages for improved search visibility.
  • Social Media Engagement: Active participation in social media platforms contributed to increased visibility and traffic.
  • Content Optimization: Regular edits, updates, and adding new content enhanced the relevance and freshness of the website.


Law offices of Richard C McConathy’s digital strategy has led to remarkable success, establishing the website as a key player in Tarrant County’s legal market. The surge in organic traffic, clicks, and impressions reflect the effectiveness of the implemented strategies. The Law Offices of Richard C McConathy is well-positioned for continued digital excellence and market dominance. The substantial increase in key metrics underscores the brand’s commitment to excellence in online presence and user engagement, making it a formidable force in the competitive legal landscape of Tarrant County, TX.

SERP Matrix Services Used

Content Writing

Local Maps SEO

Social Media

Web Design & Development

Web Hosting & Maintenance